Zerdelis Box
From the box to the basket.
A packaging supplies shop in Athens, 30 years in business, opens an e-shop. I refreshed the logo and designed the site, the banners and the category images.
hover over the bubblestap the bubbles
The logo already existed.
I refreshed it for the screen: how the box sits next to the name, which letters, which colours, so it reads even in a site's narrow menu bar.
1 Four layouts
2 Letters and colour
3 The final one
Four colours,
four tape rolls.
They all come from the box in the logo. Tap a roll to copy the colour.
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orange the menu bar and the buttons
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red the box flaps and ZERDELIS
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amber the light on the sides of the box
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almost black the word box and the text
Twelve categories,
into the basket.
Each category got its own AI-made image, all in the same light, as if shot in the same warehouse. Tap the + and fill the basket.
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Shipping boxes for e-shops
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Tapes
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Stretch film
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Bubble wrap
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Bubble mailers
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Foam
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Corrugated cardboard
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Polystyrene
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Wrapping paper
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Packing tools
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Mattress bags
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Corner protectors
From sketch
to site.
First I sketched the look of the home page: a big image, the 30 years, the products. Then it became a site, with orange in the menu bar and on the buttons. Scroll and all three scroll together.